Market Data
In the modern world, cryptocurrencies and blockchain technologies are increasingly integrating into everyday life and business. This opens up new opportunities for companies like Polus Payments, which strive to provide secure, transparent, and convenient crypto payments based on the principles of decentralization. Below, we present several key points from popular research studies to support our statements.
Growth of Crypto Wallet Adoption: According to a study published on the DemandSage website, the number of blockchain wallet users continues to grow. As of June 2023, approximately 85 million individual Bitcoin wallets were created on the Blockchain.com platform, representing a 102% increase compared to the previous year. Another popular platform for accessing Bitcoin, Coinbase, has over 108 million registered Bitcoin users, resulting in a total of over 193 million Bitcoin wallets.
Retail Businesses and Cryptocurrencies: According to Deloitte's 2021 study, nearly 75% of retail stores plan to accept cryptocurrency or stablecoins payments in 2022 and 2023.
Additionally, a Retail Tech Innovation Hub study for 2023 shows that an increasing number of retail merchants are starting to accept cryptocurrencies. Ten well-known retailers, including Microsoft, Shopify, Tesla, AT&T, and Overstock, already accept cryptocurrency payments. This trend confirms the growing acceptance of cryptocurrencies as a form of payment, opening new opportunities for Polus Payments.
Bitcoin Adoption in Business: According to Zippia, approximately 15,174 companies accept Bitcoin payments, with around 2,300 of them located in the United States. The country also has 36,659 Bitcoin ATMs. Additionally, about 260,000 transactions using Bitcoin are conducted daily in the United States, totaling 500,000 transactions worldwide.
Some of the largest companies accepting Bitcoin include Microsoft, AT&T, and renowned product brands such as Burger King, KFC, Subway, and Pizza Hut. Up to 40% of customers paying with Bitcoin are new customers and spend twice as much money as credit card users.
The United States plays a significant role, as it holds 86.8% of the world's Bitcoin supply and accounts for 22.77% of global Bitcoin trading. These figures reflect the substantial popularity of Bitcoin among businesses and its impact on the modern economy.
Sources:
https://www.demandsage.com/blockchain-statistics/
https://www.zippia.com/advice/how-many-businesses-accept-bitcoin/
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